Polarities at play amid COVID-19

In the extraordinary circumstances of today’s world, we are being bombarded by a myriad of contradictory information, while watching the devastating effects on businesses and people we value. While all this is going on, we also need to deal with the effect this has on us as individuals and leaders, build a coherent narrative, and take action. Different people will be affected by different emotions. They might arrive at diverse conclusions and recommendations on how to move forward. How do we deal with the polarities at play amid COVID-19? What is the best way forward when fear and anxiety are the dominant emotions?

 

Polarities at play

Organizational learning researchers, Chris Argyris and Donald Shon, found that when managers were asked how they behaved with their teams, they responded according to the “Mutual Learning Model.” They spoke about values such as collaboration, humility, curiosity, and learning. However, when Argyris and Shon observed these same managers in action, they saw them behave very differently. Their management style was more aligned with the “Unilateral Control Model.” They consistently tried to beat their counterparts, get their own way, and control others. They didn’t admit their own mistakes and instead, would blame others. For too long, traditional education has valued knowing over learning, certainty over uncertainty, having the right answer over asking questions, and assertiveness over curiosity and tentative exploration. No wonder the managers behaved as they did.
At the same time, the managers couldn’t openly act in this way, it would be completely unacceptable. Therefore, they would act like they were not trying to control others and were more consistent with the Mutual Learning Model. When this duplicitousness takes over, organizations (and their people) go crazy.
 

Some examples of the current polarities at play amid COVID-19 are:

  • Pay attention to the health of our people, but go back into full production right away.
  • Assure people not to worry and do their jobs, but worry about the future and the new normal.
  • Tell the truth, but don’t bring bad news.
  • Take risks in an uncertain context, but don’t fail.
  • Beat everybody else, but make it look as if nobody lost.
  • Be creative, but always follow the rules.
  • Promise only what you can commit to deliver, but never say “no” to your boss’s requests.
  • Ask questions, but never admit ignorance.
  • Think long-term, but deliver on your immediate KPIs.
  • Most important of all, follow all these rules, but act as if none of them exist.

 
The inability to discuss apparent contradictions, and furthermore, the inability to discuss that they are “undiscussable” such as the last rule states, create what Argyris and Shon describe as “organizational schizophrenia.”
There is no silver bullet to deal with these contradictions. What I am about to say may sound naïve. However, we have tried it over and over with hundreds of executives across different geographies with excellent results.
 

The way to deal with undiscussables is… to make them discussable

The first step is, with empathy and compassion, to help people become aware that there is a contradiction at play. Even before attempting to solve it, we need to acknowledge the apparent polarity. Once “we have a contradiction,” rather than “the contradiction has us,” we can engage in conscious conversations.
Contradictions happen in organizations all the time. Different people look at a set of data and make their own interpretations based on their personal history, past experiences, what is important to him or her, their intentions and more. They create a narrative that might blatantly contradict the narrative of others. Sometimes those others are influential people, colleagues with more authority than them.
 

Let me illustrate this with a practical example:

One observable fact: John, the leader of the team, doesn’t speak at all during his team’s meeting with other areas.
Different stories for different people: In Sam’s mind, Sr. VP of Marketing, a leader should voice his opinions, be assertive, and offer guidance to his team. Sam concludes that John has poor leadership skills and will not recommend John for the available senior position in Marketing.
On the other hand, Peter, Sr. VP of Sales, believes that a leader should be measured by how well his team performs. A great leader, Peter believes, is one who makes his people say, “we did it ourselves.” John’s team performed outstandingly during the meeting. They had great ideas and made practical recommendations. In Peter’s mind, this speaks very highly of John, their leader. Peter concludes that John should be offered the available senior position in Marketing right away.
One set of facts, completely different stories, opposite conclusions and recommendations.
The way to have a constructive conversation on the matter is for Sam and Peter to understand how the other has built the story, how the observable facts turn into interpretations, and how these combine with values to give birth to their opinions. They can acknowledge that they both create different stories and value different things.
I can’t promise that they will solve their problem. What I can assert is that they will have a very different conversation about John’s performance.
 

Applying this process in VUCA reloaded

If you were able to ask openly, from a place of humility and curiosity, questions like, “how do you expect me to be creative AND always follow the rules?” you might discover what your boss really wants. For instance, perhaps what she really wants is that you don’t put your division in an unrecoverable risk position, should your project fail. By having this open conversation, you will learn how this is not a contradiction to her and that both can be accomplished.
To survive and thrive, you have to be able to put the polarities and tensions created by this hyper volatile context on the table. Talk about them with the mindset of the learner; understand how everything can be true at the same time. You can do so by looking through the lenses of creativity, interdependence, and “yes, and” ways of thinking. Doing so may help you to discover options that, from a place of “either-or,” had looked utterly impossible to integrate. You are making once “undiscussable” topics “discussable.” While it’s easy to say, it’s not so easy to do. But it must be done if you wish to create a more conscious organization that can effectively deal with Covid-19 and the emerging challenges of the new normal.

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Transformación Digital y Adopción de IA

No se trata solo de adoptar tecnología — se trata de que las personas la adopten.

La mayoría de las transformaciones digitales fracasan. Las empresas invierten millones en nuevas herramientas y procesos, pero la adopción se estanca. ¿La razón? Se enfocan en la tecnología y la estrategia, mientras ignoran cómo piensan, sienten y colaboran las personas.

Nosotros comenzamos por el lado humano. Los líderes y equipos enfrentan los miedos, hábitos y dinámicas culturales que impiden la adopción. Construyen nuevas mentalidades, comportamientos y prácticas que hacen que el cambio perdure.

El resultado: Las personas adoptan nuevas herramientas. Nuevos procesos. Nuevos sistemas. Y el impacto empresarial llega de forma natural.

Una clase magistral para líderes que guían la transformación digital y de IA.

Se centra en el cambio de mentalidad necesario para liderar el cambio.

Al combinar el potencial humano con la innovación, ayuda a los líderes a construir culturas adaptativas y preparadas para el futuro.

Los gerentes y líderes de equipo deben replantear su rol en la era de la IA. Ya no se trata de controlar tareas — se trata de facilitar resultados, moldear mentalidades y crear las condiciones para que los equipos y la tecnología prosperen juntos.

Esta clase magistral ayuda a los líderes a:

  • Cambiar su mentalidad de “dueño de tareas” a “facilitador de resultados”.
  • Guiar a los equipos en la adopción de IA mediante la creación de nuevas normas y hábitos.
  • Equilibrar el uso ético de la IA con una delegación inteligente del trabajo.

El potencial de la IA no puede realizarse sin un liderazgo capaz de hacerlo realidad. Este programa está diseñado para líderes de nivel C que necesitan:

  • Desarrollar una mentalidad digital que conecte la estrategia de IA con los resultados del negocio.
  • Comprender que la cultura de trabajo y el liderazgo —no solo las herramientas— son lo que hace que la transformación perdure.
  • Liderar con claridad, equilibrando la velocidad de adopción con la ética y el valor a largo plazo.

¿Qué incluye?

– Autoevaluación: Ofrece una línea base sobre tu estilo de liderazgo y potencial de crecimiento.

– Día 1: Convertirse en un Líder Digital Consciente

– Día 2: Transformar la Cultura y la Estrategia a través de la IA

La mayoría de los empleados de primera línea deben trabajar con IA antes de sentirse realmente seguros. Este programa cierra esa brecha al dotar a los equipos de conocimientos fundamentales y habilidades prácticas para utilizar la IA en sus funciones diarias, manteniéndose siempre alineados con los valores y la toma de decisiones consciente.

¿Qué incluye?

Módulo 1: Comprender la IA en tu entorno laboral

Módulo 2: Adoptar el Liderazgo Digital Consciente

Módulo 3: Primeros pasos con herramientas de IA

Módulo 4: Integrar la IA en la práctica diaria

Formato: Módulos autoguiados + 2 sesiones virtuales facilitadas (1.5 h cada una)

Cuando las organizaciones adoptan la IA, la cultura de trabajo es el factor decisivo. Este programa ofrece a los líderes un cambio de perspectiva fundamental: prepara tu cultura de trabajo para la IA, y la adopción llegará como consecuencia.

¿Qué incluye?

– Autoevaluación: Proporciona una línea base sobre tu estilo de liderazgo y potencial de crecimiento.

– Sesiones en vivo: 7 sesiones (3 horas cada una)

– Autoguiado: 3 módulos (2 horas cada uno, opcional)

– Extras: networking, intercambio entre pares y ejercicios prácticos

Diseñado en colaboración con Duke Corporate Education para combinar rigor académico con conocimientos aplicables.

Más información.

Digital Transformation & AI Adoption

It’s not just about tech adoption – it’s about human adoption of tech

Most digital transformations fail. Companies pour millions into new tools and processes, but adoption stalls. The reason: they focus on technology and strategy while ignoring how people think, feel, and collaborate.

We start with the human side. Leaders and teams confront the fears, habits, and cultural dynamics that prevent adoption. They build new mindsets, behaviors, and practices that make change stick.

The result: People embrace new tools. New processes. New systems. And the business impact follows naturally.

A masterclass for leaders guiding digital and AI transformation.

It focuses on the shift in mindset required to lead change.

Blending human potential with innovation, it helps leaders build cultures that are adaptive and future-ready.

Managers and team leaders need to rethink their role in the age of AI. It’s no longer about controlling tasks — it’s about enabling outcomes, shaping mindsets, and creating the conditions where teams and technology can thrive together.

This masterclass helps leaders:

  • Shift their mindset from “owner of tasks” to “enabler of results.”
  • Lead teams through AI adoption by shaping new norms and habits.
  • Balance ethical use of AI with smart delegation of work.

AI potential cannot be fulfilled without leadership that knows how to make it real. This program is designed for C-level leaders who need to:

  • Develop a digital mindset that connects AI strategy with business outcomes.
  • Understand how work culture and leadership, not tools alone, make transformation stick.
  • Lead with clarity, balancing speed of adoption with ethics and long-term value.

What’s included:

– Self-Assessment: Offers a baseline for your leadership style and growth potential.

– Day 1: Becoming a Conscious Digital Leader

– Day 2: Transforming Culture & Strategy Through AI

Most frontline employees are required to work with AI before they feel truly confident. This program closes that gap by equipping teams with the foundational knowledge and practical skills to use AI in their daily roles—while staying anchored in values and conscious decision-making.

What’s included:

Module 1: Understanding AI in Your Workplace

Module 2: Embracing Conscious Digital Leadership

Module 3: Getting Started with AI Tools

Module 4: Embedding AI in Daily Practice

Format: Self-led modules + 2 facilitated virtual sessions (1.5h each)

When organizations adopt AI, work culture is the make-or-break factor. This program gives leaders a crucial shift in perspective: prepare your work culture to AI, and adoption will follow.

What’s included:

– Self-Assessment: Offers a baseline for your leadership style and growth potential.

– Live sessions: 7 sessions (3h each)

– Self-led: 3 modules  (2h each, optional)

– Extra: networking, peer exchange, and practical exercises

Co-designed with Duke Corporate Education to merge academic rigor with actionable know-how.

Learn more.